2026 Winner

Despite being one of Ontario’s top-selling wineries, Henry of Pelham faced a perception challenge: many wine drinkers associate quality with imported, Old World wines. The goal was to shift that perception by demonstrating an equal level of care, craft and history within the product itself, using the winery’s 200-year history as the proof point. “The Wine Archive: Developed Through Time” was a limited-edition series of 50 bottles, each featuring a different artifact from the brand’s past. Labels were created by developing film with Henry of Pelham’s own wines, giving each image the distinctive tones of Pinot Grigio, Rosé and Baco Noir. Each bottle was built with four paper layers across different substrates, alongside details like die-cut tabs, blind debossing, stitched and string bindings, thermography and etched glass. Every unit was hand-numbered and dipped in wax. Together, the set formed a chronological timeline of the winery’s history, told entirely through the packaging.

Credits

Client: Henry of Pelham
Agency: Zulu Alpha Kilo
Chief Design Officer: Stephanie Yung
Chief Creative Officer: Jenny Glover
Design Director/Designer: Dejan Djuric, Jeff Watkins
Senior Designer: Paula Dopuda
Creative Director/Copywriter: Jonah Flynn
Creative Director/Art Director: Jenny Luong
Art Director: Olivia Hashka
Business Group Director: Corina Wilkes
Account Director: Jessica Chorney
Account Supervisor: Zainab Mushtaq
Account Executive: Will Stephens
Strategy Director: Meredith Ferguson
Clients: Paul Speck, Daniel Speck, Matthew Speck, Emily Alonzo
Agency Executive Producer: Laura Dubcovsky
Agency Producer: Bita Mazaheri
Integrated Producer: Jess Howard
Studio Manager: Henry Eugenio
Senior Production Designer: Pam Cohen
Media Agency: Zulumatic
Executive Director, Comms Planning & Technology: Sean Bell
Head of Media: Alicia Petralia
Media Team: Shubham, Tania Perales
Production House: Zulubot
Post-Production Company: Zulubot
Director of Post-Production and Operations: Sarah Dayus
Zulubot Executive Producer: Adam Palmer
Senior Content Producer: Kylee Habrowski
Post Producer: Amy Groll
Content Creator: Pablo Rincon
Editor: Erin Brazeau
Lead Interactive Artist: Andrew Martin
Senior Motion Designer: Miguel Natividad
Assistant Editor: Yuseon Yang
Colourist: Santiago Trugeda
Audio Engineer: Rosángela Hernández Gómez
Photography Production House: Sparks Photographers
Managing Director & Executive Producer: Pam Hamilton
Photographer: Gary William Ogle
Photographer: Fabrice Strippoli
Wine Label Printer: Gas Company
Signage Printing: Seamliss Graphics
Prop/set Fabrication: MAWG Design
Chief Creative Officer Brian Murray