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2024 Winners

ADVERTISING

Adidas
"Runner 321"
FCB

The M for Mpact

Love & Nudes
"The Stage Zero Collection"
McCann

Branded Content

1 GOLD
1 SILVER

Volkswagen
"Sans Émission"
VML

1 SILVER
1 BRONZE

KFC
"Fry Funeral"
Courage

IGA (Sobeys) / Fondation Charles-Bruneau
"(Re)Search & Find"
Sid Lee

IGA (Sobeys)
"The Family Cookvault"
Sid Lee

Direct

3 GOLD
2 SILVER

Coors Light
"Hits The Spot"
Rethink

2 GOLD
1 SILVER

Kraft Heinz
"Heinz Ketchup & Seemingly Ranch"
Rethink

2 GOLD
1 SILVER

Uber Eats
"Horror Codes"
Rethink

1 BRONZE
1 MERIT

OLG (Lotto Max)
"Dream Bars"
FCB

Kraft Heinz
(Philadelphia Cream Cheese)
"Philadelphia Schmear Socks"
Rethink

Scotiabank
"Pride Tape For All"
Rethink

Film

Unilever (Dove)
"Cost of Beauty"
Ogilvy

Zoo de Granby
"Sketchy Animals"
LG2

Kruger Products
"Love Is Messy"
Broken Heart Love Affair

Apple
"The Hunt"
TBWA\Media Arts Lab

Ontario Lottery and Gaming Corporation / Ontario Racing
"Ontario Racing Unfiltered"
VML

2 BRONZE
3 MERIT

Sonnet Insurance
"Adulting"
Mackie Biernacki

Tangerine
"Jumping Through Hoops"
Rethink

Royal Ontario Museum
"Questions"
Broken Heart Love Affair

Scotiabank
"You’re Richer Than You Think"
Rethink

Health and Wellness (Unregulated)

The Gist
"Tampon Vs Tiger"
Rethink

D2L
"Unstandardized Desk"
Zulu Alpha Kilo

Kraft Heinz (MiO)
"Crash Coverage"
The Kitchen

Elanco
"Tick Adoption"
McCann

Integrated Campaign

Kraft Heinz
"Heinz LVII Meanz 57"
Rethink

Out-of-Home

1 GOLD
4 SILVER
1 BRONZE

Kraft Heinz
"Heinz Ketchup Fraud"
Rethink

1 GOLD
2 SILVER

IGA (Sobeys)
"The Sneaky Endorsement"
Sid Lee

1 SILVER
1 BRONZE

Decathlon
"Stolen Discount"
Rethink

Toronto Star
"Truth Boxes"
Leo Burnett

Kraft Heinz
(Kraft Peanut Butter)
"QJar Codes"
Rethink

Pizza Hut
"Pepperoni Hug Spot"
Leo Burnett

Ampersand Estates
"Tomorrow's Vintage"
VML

Kraft Heinz
(Kraft Peanut Butter)
"Welcome Home Jars"
The Kitchen / Middle Child

Tushy
"Asshole Activists"
Citizen Relations

Quebec Maple Syrup Producers (QMSP)
"Bill The Maple"
Rethink

Pharma (Regulated)

1 GOLD
1 SILVER

Stok'd Cannabis
"Next to Stok'd"
Angry Butterfly

PR

KFC
"KFC x Street Fighter"
Courage

1 SILVER
3 BRONZE
1 MERIT

KFC
"Fixed It"
Courage

Self-Promotion

Grayson Music Group
"Expansion"
Grayson Music Group

Zulu Alpha Kilo
"Living From Work"
Zulu Alpha Kilo

CRAFT

Kruger
"Love Is Messy"
Broken Heart Love Affair

Kraft Heinz
"Heinz Ketchup Fraud"
Rethink

1 GOLD
1 BRONZE

Unilever (Dove)
"Cost of Beauty"
Ogilvy

1 GOLD
1 BRONZE

AB InBev (Stella Artois)
"Table Drop"
Anomaly

Scene+
"Carrots"
Rethink

IGA (Sobeys)
"Mr. Beaver's Yule Log"
Tonic DNA

Association of Registered Graphic Designers
"RGD Branding Awards"
Rethink

Canadian Centre for
Child Protection
"The Horse"
No Fixed Address

The Canadian Real
Estate Association
"Larger Than Life"
No Fixed Address / Revolver Films

1 SILVER
2 BRONZE

White Ribbon
"Short Life Stories"
Bensimon Byrne

Scotiabank
"Who Are You Reading?"
Rethink

Scotiabank
"You’re Richer Than You Think"
Rethink

3 BRONZE
1 MERIT

SickKids Foundation
"Heal The Future"
Cossette

2 BRONZE
1 MERIT

Tangerine
"Jumping Through Hoops"
Rethink

1 BRONZE
1 MERIT

Royal Ontario Museum
"Questions"
Broken Heart Love Affair / Oso Audio

World Vision
"Burp"
Broken Heart Love Affair

Recyc-Québec
"New Heights"
00001Prod / Cossette

Community Music Schools
of Toronto / Kingsway
Music Library
"Parkscapes vol.3"
LG2

Health Hut
"Time. Honoured."
LG2

Volkswagen
"Electric Feels Good"
VML

Air Canada
"Once Upon a Tree"
FCB

Desjardins
"Sizeable Care"
Bleublancrouge / Darling VFX

Canada Safety Council
"Sleep Tracks"
VML

DESIGN

Royal Ontario Museum (ROM)
"Rebrand for ROM, Canada's Largest Museum"
Leo Burnett

The M for Mpact

Nestle (KitKat)
"KitKat Ramadan Iftar Bar"
Rethink

Association of Registered Graphic Designers
"RGD Branding Awards"
Rethink

IGA (Sobeys)
"The Family Cookvault"
Sid Lee

1 GOLD
1 BRONZE

Community Music Schools
of Toronto / Kingsway
Music Library
"Parkscapes vol.3"
LG2

Canadian Space Agency
"Canadian Space Agency"
LG2

Coors Light
"Hits The Spot"
Rethink

Street Lab
"Splash Spots"
Zulu Alpha Kilo

Au Pied de Cochon
"Au Pied de Cochon"
Sid Lee

Egale
"Pride Unravelled"
VML

1 SILVER
1 BRONZE

IGA (Sobeys) / Fondation Charles-Bruneau
"(Re)search & Find"
Sid Lee

1 SILVER
1 BRONZE

DNA My Dog
"DNA My Dog"
Zulu Alpha Kilo

Kraft Heinz
"Heinz Tattoo Label"
Rethink

HHHusher
"HHHUSHER"
LG2

SkipTheDishes
"Inflation Cookbook"
Dentsu Creative

Madawaska Microbrewery
"Madawaska Microbrewery"
LG2

Environmental Leadership Canada
"The Planet's Scariest Bouquet"
Zulu Alpha Kilo

CEE Centre For Young
Black Professionals
"Who I Really Am"
Publicis Groupe

1 BRONZE
1 MERIT

Équipe Spectra
"Francos de Montréal"
LG2

Alberta Cancer Foundation
"Brilliance in Our Backyard"
Daughter Creative

Seattle Southside
"Explore Seattle Southside"
One Twenty Three West

Sephora
"Sephora Illumination"
Zulu Alpha Kilo

Molson Coors Beverage Company (Vizzy)
"Vizzibility Photo Booth"
Citizen Relations

Vancouver Island
Ferry Company
"hullo"
Zulu Alpha Kilo

Timberland
"Made from Fiona"
King Ursa

Edmonton International Airport
"New Beginnings"
DDB

Nortera
"Nortera"
LG2

Pirate Sound
"Pirate Sound"
Broken Heart Love Affair

D2L
"Unstandardized Desk"
Zulu Alpha Kilo

DIGITAL

SkipTheDishes
"Inflation Cookbook"
Dentsu Creative

The M for Mpact

Adidas
"Runner 321"
FCB

1 GOLD
1 SILVER
1 BRONZE

KFC
"KFC x Street Fighter"
Courage

1 GOLD
1 SILVER
1 MERIT

P&G (Bounce)
"Hair Hair Everywhere"
Leo Burnett

1 GOLD
1 SILVER

KFC
"Fry Funeral"
Courage

Unilever (Dove)
"Cost of Beauty"
Ogilvy

Kraft Heinz
"Heinz Ketchup & Seemingly Ranch"
Rethink

KFC
"Not Everyone's Happy"
Courage

1 SILVER
1 BRONZE

Timberland
"Made from Fiona"
King Ursa

1 SILVER
2 MERIT

BMO
"NXT NXT LVL"
FCB

Kraft Heinz
"#FindTheKetchupBoatGuy"
The Kitchen

Corby Spirit and Wine Limited (Absolut Vodka)
"Absolut AI: Mix Your Neighbourhood"
Ogilvy

KFC
"Fixed It"
Courage

Kraft Heinz
(Philadelphia Cream Cheese)
"Philadelphia Schmear Socks"
Rethink

1 BRONZE
1 MERIT

Nestle (KitKat)
"Have AI Break"
Courage

1 BRONZE
1 MERIT

Kraft Heinz
"Heinz LVII Meanz 57"
Rethink

IGA (Sobeys) / Fondation Charles-Bruneau
"(Re)search & Find"
Sid Lee

Stok'd Cannabis
"Next to Stok'd"
Angry Butterfly

Pizza Hut
"Pepperoni Hug Spot"
Leo Burnett

Campbell's (Goldfish)
"Snack Weird"
Zulu Alpha Kilo

Tim Hortons
"Coffee For Ken-adians"
GUT

Kraft Heinz
(Just Crack An Egg)
"Just Date A Farmer"
Rethink

Molson Coors
Beverage Company
"Keep It Real Can"
Citizen Relations

Kraft Heinz
"Run On Heinz"
The Kitchen

Samsung
"Samsung Galaxy Builders"
Mosaic

Le Trou du diable
"The Subliminal Promo"
Sid Lee

MULTICULTURAL

Nestle (KitKat)
"KitKat Ramadan Iftar Bar"
Rethink

1 GOLD
1 SILVER

CIBC
"Send All The Love"
Courage

Barrett and Welsh
"A Diwali to Remember"
Barrett and Welsh

TD
"Committed to Community"
Ethnicity Matters

Sing Tao Daily News
"GO"
Captus Advertising

Metrolinx (GO Transit)
"GO Diwali Train"
Ethnicity Matters

1 SILVER
1 BRONZE

Kraft Heinz
(Kraft Peanut Butter)
"Welcome Home Jars"
The Kitchen / Carat /
Astral Out-of-Home

Blue Jays
"Cricket Day at the Park"
Ethnicity Matters

Canadian Tire
"Find Your Winter Thing"
Publicis

Chinese Canadian Museum
"Flourish: The Paper Trail Exhibition"
Hamazaki Wong Marketing Group

Fido
"Home for Diwali"
Ethnicity Matters

Real Canadian Superstore
"The Boat Race"
Ethnicity Matters

TD
"We Are On Your Team"
Ethnicity Matters

Canadian Scholarship Trust
"The Kids Say Thanks"
Barrett and Welsh

BC Dairy
"Our Milk. Our Way."
Ethnicity Matters

OLG
"PlaySmart Diwali"
Balmoral Multicultural Marketing

OLG
"The Racetrack is Calling"
Balmoral Multicultural Marketing

Google Canada
(Google Pixel 7)
"Translating Canada for
New Canadians"
Visionnaire

PUBLIC SERVICE ADVERTISING

World Vision
"Burp"
Broken Heart Love Affair

United Way Greater Toronto
"OpenHouse"
Sid Lee

Environmental Leadership Canada
"The Planet's Scariest Bouquet"
Zulu Alpha Kilo

1 GOLD
3 SILVER
1 BRONZE
1 MERIT

Egale
"Pride Unravelled"
VML

1 GOLD
2 SILVER

North York
General Foundation
"What No One Tells You
When You're Expecting"
Courage / Middle Child

1 GOLD
1 SILVER
3 BRONZE

Native Women's
Association of Canada
"Change The Bill"
VML

1 GOLD
1 SILVER

Interligne
"Wake Up Calls"
Rethink

YWCA Metro Vancouver
"Concussion Story"
Rethink

Street Lab
"Splash Spots"
Zulu Alpha Kilo

Global Action on Gun Control
"The Lawsuit for Survival"
Zulu Alpha Kilo

The Canadian
Lung Association
"The Smoking Forest"
McCann

1 SILVER
3 BRONZE

Amnestie Internationale
"Writing Lights the Way"
Cossette

1 SILVER
1 BRONZE

The Terry Fox Foundation
"#DearTerry"
No Fixed Address

1 SILVER
1 BRONZE

CIFQ
"No Wood, No Good"
Cossette

1 SILVER
1 MERIT

SickKids Foundation
"Ryan Reynolds - Donate to SickKids"
Maximum Effort

1 SILVER
1 MERIT

White Ribbon
"Short Life Stories"
Bensimon Byrne

Kids Help Phone
"Caring Gift Cards"
McCann

Egale
"Help Us Remain"
Cossette

The Student Debt
Crisis Center
"Major Debt"
No Fixed Address

1 BRONZE
2 MERIT

National Association of Colleges and Employers
"Unpaid is Unfair"
Zulu Alpha Kilo

1 BRONZE
1 MERIT

97 Percent
"Aim For Change"
VML

1 BRONZE
1 MERIT

The Jensen Project
"Sky Trafficking"
No Fixed Address

1 BRONZE
1 MERIT

CEE Centre For Young
Black Professionals
"Who I Really Am"
Publicis Groupe

The Royal Canadian Legion
"Advertising Blackout"
VML

Transplant Québec
"Don’t Put Organ Donation On Ice"
LG2

Kids Help Phone
"Feel Out Loud"
McCann

Kids Help Phone
"Fine"
McCann

SickKids Foundation
"Heal The Future"
Cossette

Canada Safety Council
"Sleep Tracks"
VML

RSEQ
"The Face of Smoking"
Publicis Montréal

Melanin Gamers
"The Watch"
Leo Burnett

OPSEU/SEFPO
"Our Lives Are Not For Profit"
Point Blank Creative

Ronald McDonald House
BC & Yukon
"RMH United"
Cossette

Société de l'assurance automobile du Québec
"Safety Coaster"
LG2

NSCDA
"Timestamps"
Wunder

Marketing Awards © 2025 Brunico Communications Ltd.