2026 Winner


MeritCreative Use of Technology/AI
KFC
"KFC Vs. AI"
Courage
"KFC Vs. AI"
Courage
Credits
Agency: Courage Inc.Founder + CCO: Dhaval Bhatt
Founder + CCO: Joel Holtby
Partner + President: Niki Sahni
Partner + CSO: Tom Kenny
Partner + EP: Clair Galea
Strategy Director: Derek Mollenhauer
Senior Strategist: Lyndsey Westfall
Associate Creative Director: Matt Miller
Associate Creative Director: Tommy Yong
Copywriter: Kushal Lalvani
Creative Director: Steve Ierullo
Creative Director: Hemal Dhanjee
Group Account Director: Alex Karayannides
Account Director: Kyron Sobers
Account Supervisor: Nick Lepp
Account Executive: Zoe Fetsis
Producer: Dan Rankin
Sr. Integrated Producer: Raquel Mullen
Sr. Production Designer: Jeannette Downes
Talent + Traffic Manager: Christine Baggs
PR Director: Natalia Banoub
PR Coordinator: Alexandra Smith
Client: KFC
Chief Marketing Officer: Katherine Bond Debecki
Director, Marketing: Azim Akhtar
Senior Manager, Media & Regional Marketing: Lauren Pottie
Marketing Manager, Brand & Partnerships: Jordan Sequeira
Associate Marketing Manager: Olha Safonik
Production (Video): Nimble Content
Director: John Cullen
Executive Producer: Andrew Lynch
Line Producer: Kyle Welton
Production Manager: Don Lucey
DOP: Kris Belchevski
1st AC: Jurek Oosterfelt
2nd AC: Stephan Maia
Gaffer: Neil Munro
Grip: Adam McDonald
Package Truck Driver: Tony Connor
Mixer: Kris Delchev
Hair & Makeup: Jasmine Duffey
PA: Kelly Dutton
PA: Paul Lucey
PA: Steve Martin
Production (Second Unit)
Director and DOP: Julian Peter
Line Producer: Dan Rankin
Boom Operator: James Lazarenko
Production Coordinator: Parker Wales
Offline & Online Editorial: Courage Inc.
Offline Editor & Online Artist: Adrian Ryan
Offline Editor: Marcus Barrie
Post Production Coordinator: Parker Wales
Colour: Alter Ego
Executive Producer: Hilda Pereira
Producer: Sam Omand
Colourist: Lily Henry
Colour Assistant: Sabrina Salerno
Audio House & Original Music: Eggplant Music & Sound
Executive Producer: Nicola Treadgold
Producer: Laura Merrett
Audio Director: Adam Damelin
Sound Design: Nathan Handy, Peter Pacey
Engineer & Mix: Nathan Handy
AI Technologist
Hussaina Wardhawala
PR Agency Narrative
Managing Director - Cathy Mitchell
Executive Creative Director - Debbie Chan
Vice President - Lauren Baswick
Account Director - Katie Mills
Senior Account Manager - Holly Wilks
Media: UM Canada
Vice President - Derek Ouellette
Manager - Adam Steeves
Senior Planner - Julia Clark