2026 Winner

Credits

AGENCY: Cossette
PRODUCTION HOUSE: Pas de fruit
PRODUCTION STUDIO: Lamajeure
MEDIA: PHD
CLIENT: Vachon

CHIEF CREATIVE OFFICER, COSSETTE EAST: Anne-Claude Chénier
EXECUTIVE CREATIVE DIRECTION: Patrick Michaud
COPYWRITING: Edith Landry-Michaud, Jean-François Perrault, Andrew Lord, Steven Morie
ART DIRECTION: Christine Girard, Mylène Bénard
ACCOUNT DIRECTORS: Ève Ste-Marie, Mélanie Desjardins, Mélodie Desrochers-Ndlela
STRATEGY: Robyn Hutman, Octavie Albert

AGENCY PRODUCTION: Laurence Houle (Septième)
DIRECTION: Olivier Ménard
PRODUCTION: Maryse Gélinas-Therrien (Pas de fruit)
POST-PRODUCTION: Thomas d'Auteuil, MASZ
SOUND MIX: Donevan Adams
MUSIC: Septième
PRINT / DIGITAL PRODUCTION: Martin Lemay, Eric Verrier

CLIENTS: Vachon - Mike Bascom, Bernardo Caupers, Marie-Pier Faucher, Mila Neskovic