2026 Winner

“The Box” is a provocative promotional film that turns emotion into something visceral and shared. Four teens gather in a bedroom, pull a box from under the bed and reveal a literal beating heart, passing it between them and reacting in different ways – joy, sadness, affirmation, anger. The device is simple, but the impact is immediate, translating the abstract idea of feeling into something physical and slightly unsettling. Each reaction underscores a different emotional outcome, reinforcing the agency’s belief that the best work doesn’t just get noticed, it makes people feel. The film resists polish in favour of rawness, using discomfort and curiosity to hold attention and invite interpretation. It closes on a clear provocation: in a world of indifference, feel something.

Credits

AGENCY
Agency: Broken Heart Love Affair
Partner, Chief Creative Officer: Todd Mackie, Carlos Moreno, Denise Rossetto
Creative Director: Sally Fung, Sara Radovanovich, Marty Hoefkes, Michael Morelli
Art Director: Sally Fung, Michael Morelli
Copywriter: Sara Radovanovich, Marty Hoefkes
SVP, Executive Producer: Erica Metcalfe
Producer: Alexandra Kotschorek

CLIENT
Client / Brand Name: Broken Heart Love Affair

PRODUCTION
Production Company: Felon
Executive Producer/MD: Sasha Bevka
Executive Producer: Spencer Houghton
Director: Abigail Ballanger
Director Of Photography: Danny Lau

EDITING
Editorial Company: Nimiopere Film Editorial
Executive Producer: Jenna Edwards
Editor: Christopher Chang
Assistant Editor: Bianca Bissada

COLOUR
Company: Studio Feather
Colourist: Kevin Wu
Colour Assistant: Ralph Pineda
Sr. Producer: Bronte Barber

VFX/FINISHING
Company: MOTOMOTUS
Creative Director: Lauren Rempel
Executive Producer: Morgan Campbell

AUDIO
Audio House: Oso Audio
Creative Director: Daenen Bramberger
Engineers: Lisa Yafalian & Leo Hicks
Executive Producer: Lauren Dobbie