2023 Winner
SilverSustainability
Carrefour Solidaire
"Serres de Rue"
Sid Lee X Au/Lab X Carrefour Alimentaire
"Serres de Rue"
Sid Lee X Au/Lab X Carrefour Alimentaire
Carrefound Solidaire’s “Serres de rue” is a Montreal project that seeks to explore sustainable ways to use urban land by transforming car shelters into passive solar greenhouses. The project, by Sid Lee X Au/Lab X Carrefour Alimentaire, encourages the growth of fresh produce during winter in densely populated neighborhoods and reimagines the place that cars take in our cities. Old traffic signs were repurposed to create a learning route along the greenhouses and gardening tools were built from the same materials. The city of Montreal has even allowed for the construction of three greenhouses on the public thoroughfare. The first few crops have been distributed among the low- income communities and the project will continue to grow its vegetable output and organize more school visits.
Credits
Marie-Elaine Benoit, Design Director, Sid Lee, MontrealBenjamin Lamingo, Designer, Sid Lee, Montreal
Charlotte Boisclair, Designer, Sid Lee, Montreal
Jean-François Mayrand, Art Director, Sid Lee, Montreal
Thierry Faucher, Copywriter, Sid Lee, Montreal
Marie-Camille Ostiguy, Account Supervisor, Sid Lee, Montreal
Bo Tellier, Workplace Manager, Sid Lee, Montreal
Jean-Francois Dumais, Executive Creative Director, Sid Lee, Montreal
Jean-Philippe Vermette, Creation and Director of interventions and public policies, Au/Lab Héloïse Koltuk, Creation and Scientific advisor in circular economy, Au/Lab
Sylvie Chamberland, Creation and Co-Director General, Carrefour solidaire
Emilie Klein, Creation and Urban Agriculture Coordinator, Carrefour solidaire
Maxime Lapostolle, Video producer for the Maison de l'innovation sociale, Maison de l'innovation sociale