2023 Winner
MeritCreative Use of Technology
Tree Canada
"Offset Mode"
Rethink & Apply Digital
"Offset Mode"
Rethink & Apply Digital
Credits
Chief Creative Officer: Aaron StarkmanChief Strategy Officer: Sean McDonald
Executive Creative Director: Leia Rogers / Morgan Tierney
Creative Director: Sean O’Connor, Hans Thiessen, Jake Hope
Art Director: Jake Hope, Charmaine Cheng
Writer: Sean O’Connor, Hannah Prystay
Lead Strategist: Darren Yada
Amplification Strategists: Sara Lemmermeyer, Kaitlyn Vian, Lianne George, Aliz Tennant
Broadcast Producer: Terri Winter
Web Developer: Steve Lam, Ken Malley
Editor: Tyler Erdelac
Production Company: Apply Digital
Lead Developer: Natalija Zdravkovic
Lead Designer: Daniela Valdes
Tech Supervision: Andrea Moretti
Design Supervision: Mauricio Pommella
QA Analyst: Christie Chris
Product Management: Jason Ling
Project Management: Josella Tan
Delivery: Vaibhav Lohia
Account Services: Shirley Lam, Mitch McKamey
Clients: Greg Hotte, Amelia Sproule