2019 Winner
Fromages d'ici
At Its Best
lg2
SilverFilm - Television Campaign – 30 Seconds and Under
These quirky ads for Fromages d’ici show how bad cheese cravings can get. Both play off the unexpected: “Painting” shows that even the painted representation of cheese can be delicious, while its companion spot “At its Best” has a man owning two bodies so that he’ll never be too full to dig into dairy products. Both end with similar taglines: “Desire at its best” and “Gluttony at its best.”
Luc Du Sault - Creative Director (lg2)
Andrée-Anne Hallé - Writer (lg2)
Luc Du Sault, Andrée-Anne Hallé - Art Director (lg2)
Christine Larouche, Catherine Darius -Strategy (lg2)
Christine Larouche, Isabelle Miville - Account director (lg2)
Laura Boutet - Account manager (lg2)
Lina Piché, Isabelle Fonta - Agency producer (lg2)
François Lallier - Director (Nova Films)
François Gamache - Director of photography (Nova Films)
Dominik Beaulieu - Producer (Nova Films)
Grégoire Steunou - Art director of set
Johanne Depelteau - Food stylist
Audrey Fontaine - Fashion designer
Rodéo FX - Post-production
Érik Gagnon - Visual effects
Lyne Lepage - Colorization (Rodéo FX)
Olivier Rivard - Sound and engineering (BLVD)
Maeva Tapea, Marianne Courchesne, David Audet-Simard, Myriam Gaudar - Media agency (Touché !)
Sylvain Grégoire - Mac Artist (lg2)
Andrée-Anne Hallé - Writer (lg2)
Luc Du Sault, Andrée-Anne Hallé - Art Director (lg2)
Christine Larouche, Catherine Darius -Strategy (lg2)
Christine Larouche, Isabelle Miville - Account director (lg2)
Laura Boutet - Account manager (lg2)
Lina Piché, Isabelle Fonta - Agency producer (lg2)
François Lallier - Director (Nova Films)
François Gamache - Director of photography (Nova Films)
Dominik Beaulieu - Producer (Nova Films)
Grégoire Steunou - Art director of set
Johanne Depelteau - Food stylist
Audrey Fontaine - Fashion designer
Rodéo FX - Post-production
Érik Gagnon - Visual effects
Lyne Lepage - Colorization (Rodéo FX)
Olivier Rivard - Sound and engineering (BLVD)
Maeva Tapea, Marianne Courchesne, David Audet-Simard, Myriam Gaudar - Media agency (Touché !)
Sylvain Grégoire - Mac Artist (lg2)