2019 Winner
Les Producteurs de lait du Québec
The Cows
lg2
BronzeFilm - Television Single – Over 30 Seconds /Long-Form
A pair of kind, honest cows answer questions about milk. It’s a simple idea, but quick editing and quirky questions make this 90-second film entertaining from beginning to end. The ad debunks myths about milk, tells a few jokes and, overall, makes a commodified food product seem kinda cool.
Client : Les Producteurs de lait du Québec // Julie Gélinas, Sara Bujold
VP, Creative : François Sauvé
Art Director : Marc Guilbault
Copywriter : Guillaume Bergeron
Strategic Planner : Stéfanie Forcier
VP, Account Services : Marie-Christine Cayer
Account Services : Karine Payette, Féeniscya Roy, Carl Milette
Agency Production : Valérie Lapointe
Director : François St-Amant
Photography Director : Gabriel Brault-Tardif
Production House / Production : BLVD // Émilie Heckmann
Post-Production : BLVD
Sound Studio / Engineering : BLVD
Music : Circonflex
Special Effects / 2D 3D Animation : BLVD
Editors : Guillaume Choquette, Olivier Binette
Media : Touché! // Martin Soubeyran, Maeva Tepea, David Audet Simard, Myriam Gaudar
VP, Creative : François Sauvé
Art Director : Marc Guilbault
Copywriter : Guillaume Bergeron
Strategic Planner : Stéfanie Forcier
VP, Account Services : Marie-Christine Cayer
Account Services : Karine Payette, Féeniscya Roy, Carl Milette
Agency Production : Valérie Lapointe
Director : François St-Amant
Photography Director : Gabriel Brault-Tardif
Production House / Production : BLVD // Émilie Heckmann
Post-Production : BLVD
Sound Studio / Engineering : BLVD
Music : Circonflex
Special Effects / 2D 3D Animation : BLVD
Editors : Guillaume Choquette, Olivier Binette
Media : Touché! // Martin Soubeyran, Maeva Tepea, David Audet Simard, Myriam Gaudar