2019 Winner

Rick Hansen Foundation

Access Denied

TAXI

SilverPublic Service - Out-of-Home Campaign

Even the smallest set of stairs can be impassable to those with wheelchairs and mobility devices – a fact that’s illustrated by the Rick Hansen Foundation’s out-of-home campaign. Steps are shown as club bouncers and football linemen. The charitable foundation wanted to raise awareness, but keep its tone positive and light, so the illustration style keeps things on the cartoonish side. Copy at the bottom provides the rallying call for Canadians to support both accessibility and the Rick Hansen Foundation.

Name: Alexis Bronstorph
Role: Executive Creative Director
Company: TAXI

Name: Kelsey Horne
Role: Executive Creative Director
Company: TAXI

Name: Frank Macera
Role: Creative Director
Company: TAXI

Name: Chris Walker
Role: Art Director
Company: TAXI

Name: Pete MacInnis
Role: Writer
Company: TAXI

Name: Pierre Bourjo
Role: Illustrator
Company: TAXI

Name: Andrew O'Driscoll
Role: Retoucher
Company: TAXI

Name: Joyce Ho
Role: Account Director
Company: TAXI

Name: Molly Armstrong
Role: Account Manager
Company: TAXI