2019 Winner
Portage Gin
Portage
Sid Lee
BronzeDesign - Packaging
Branding a British-style gin distilled in Montreal? No problem. Taking the colours of the Union Jack, Sid Lee drew bold lines down Portage’s bottles and around its boxes. The boxes cut-out window is shaped like a canoe paddle and evokes the voyageurs who forged Canada’s history. At a time when flavoured gins are popular in Quebec, this London Dry spirit broke through.
Sylvain Lague, President, Portage
Alex Bernier, Executive creative director, Sid Lee
Yann Mooney, Creative Director, Sid Lee
Mélanie Boucher, Art Director and Design, Sid Lee
Alain Forget, Copywriter, Sid Lee
Etienne Théberge, Copywriter, Sid Lee
Jean-François Fortin, Account Services, Sid Lee
Elsa Giguère, Account Services, Sid Lee
Computer Graphics: M&H
Printing: Plastidécoverre, Quadriscan, Cascades
Thomas Pison, Editor, Sid Lee
Thanh Pham, Photographer, Sid Lee
Julie Beaudoin, Producer, Sid Lee
Alex Bernier, Executive creative director, Sid Lee
Yann Mooney, Creative Director, Sid Lee
Mélanie Boucher, Art Director and Design, Sid Lee
Alain Forget, Copywriter, Sid Lee
Etienne Théberge, Copywriter, Sid Lee
Jean-François Fortin, Account Services, Sid Lee
Elsa Giguère, Account Services, Sid Lee
Computer Graphics: M&H
Printing: Plastidécoverre, Quadriscan, Cascades
Thomas Pison, Editor, Sid Lee
Thanh Pham, Photographer, Sid Lee
Julie Beaudoin, Producer, Sid Lee