2019 Winner
Manchu WOK
Fortune-Telling Billboard
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SilverOut-of-Home - Transit/Posters Single
BronzeDigital - Creative Use of Technology
Who doesn’t love fortune cookies? Toronto commuters especially liked them last year when Manchu Wok built a fortune-telling transit ad inside a bus shelter. By using the Toronto Transit Commission’s API, the ad knew when the next bus would arrive. So commuters who pressed the ad’s big red button received a fortune cookie that “predicted” when their ride would show up... a tasty way to stay informed.
Executive Creative Directors:
Chris Hirsch/Nellie Kim
Art Director: Barbato Martiniello
Writer: Emma Quiroz
Account Team: Luke Whitty
Producer: Makers
Production Company: WonderMakr
Chris Hirsch/Nellie Kim
Art Director: Barbato Martiniello
Writer: Emma Quiroz
Account Team: Luke Whitty
Producer: Makers
Production Company: WonderMakr