2018 Winner

David Lynch Foundation

Sounds of Trauma

Herezie Group, France

GoldCraft - Editing

GoldCraft - Sound Design

SilverCraft - Direction

Being a soldier can be a traumatic experience – particularly for those who’ve seen action overseas – and it’s difficult for civilians who’ve never been in a war zone to truly understand the toll it can take on a person’s mind. The David Lynch Foundation, a U.S. organization that’s dedicated to raising funds and awareness to help the military, released this video campaign featuring scenes from a war zone. The spot shows exploding buildings, firing guns, and mortar attacks. The ad then reveals that those sounds aren’t exactly what they seem. The gun isn’t a gun, but a rotating ceiling fan or a skateboard on the street. That exploding building is actually a garbage bin rolling down an alleyway. Everyday sounds can bring soldiers back to war, the ad concludes.

Chief operating officer: Pierre Callegari
Chief executive officer: Andrea Stillacci
Executive creative director: Baptiste Clinet
Managing partners: Edouard De Pouzilhac, Thomas Couteau
Associate director: Arno Pons
Digital creative director: Aurélie de Villeneuve
Creative: Joseph Dubruque
Creative: Axel Didon
Creative: Raphael Stein
Agency producer: Barbara Vaira
Assistant TV producer: Sveva Rossino
Production company: Morrison Films (a Mile Inn Boutique)
Producer: Leanne McLellan
Production Manager: Mike Kirsh
Production Coordinator: Lauren Dobbie
Director: Yan Dal Santo
Director of Photography: Adam Crosby
Editor: Yan Dal Santo
Post producer: Daniel J Kelly / The Faculty
Telecinema: Mike Kirsh / Mile Inn
Sound Design and Mix: Pascal Desjardins, Yan Dal Santo / Apollo Studios
PR directors: Kim Ball, Anne Rabasse