2018 Winner

Yum Yum

Coma

lg2

BronzeFilm - Television Single – 30 Seconds and Under

To promote its microwaveable chip, Yum Yum imagined a world in which a man wakes up from a 20-year coma to discover new advancements. In this spot, forget the internet, AI-powered robots, Tesla cars or smartphones: after two decades, the coolest thing about the future is warm chips.

Creative Director : Luc Du Sault - lg2
Writer : Nicolas Boisvert - lg2
Art Director : Luc Du Sault - lg2
Strategy : Christine Larouche - lg2
Account director : Christine Larouche - lg2
Account manager : Roxanne Dupont - lg2
Agency producer : Mélanie Bruneau - lg2
Director : François Lallier - Nova Film
Producer : Pierre-René Bonnette - Nova Film
Director of photography : François Gamache - Nova Film
Post-production : Studio Élément
Sound design : BLVD
Retouching : Marc Rivest - lg2
Media strategy : Anick Lacroix - Touché ! & David Audet-Simard - Touché !