2017 Winner
Telus
Honour Scroll
The&Partnership Vancouver
SilverDesign - Websites/Microsites (Consumer and/or Corporate)
For Remembrance Day, Telus created a website that listed all 118,000 Canadians who lost their lives in the two World Wars so that a new generation of Canadians could understand their sacrifices. As visitors scrolled through the list of names, a red poppy bloomed at the top of the page. Audiences spent an average of six minutes scrolling through the names, with one in five sharing the site on social media.
Executive Creative Director: Ron Smrczek
Deputy Executive Creative Director: James Sadler
Associate Creative Directors: Ed Malyon, Jonathan MacArthur
Managing Director: Jack Shute
Account Director: Kate Drance
Account Manager: Kaeda Cameron
Strategic Planner: Elyse Finley
Producer: Katharina Metzger
Animation: Hogarth Worldwide
Creative Directors: Graham MacInnes, Jackson Murphy (Pound & Grain)
Technical Lead: Chris Ng (Pound & Grain)
Developer: Dana Roberts (Pound & Grain)
Producer/Project Manager: Jennifer Orsatti (Pound & Grain)
Deputy Executive Creative Director: James Sadler
Associate Creative Directors: Ed Malyon, Jonathan MacArthur
Managing Director: Jack Shute
Account Director: Kate Drance
Account Manager: Kaeda Cameron
Strategic Planner: Elyse Finley
Producer: Katharina Metzger
Animation: Hogarth Worldwide
Creative Directors: Graham MacInnes, Jackson Murphy (Pound & Grain)
Technical Lead: Chris Ng (Pound & Grain)
Developer: Dana Roberts (Pound & Grain)
Producer/Project Manager: Jennifer Orsatti (Pound & Grain)