2017 Winner
Sid Lee Collective
Netflix Netflip
Sid Lee
BronzeDigital - Apps/Mobile
Since binge-watching can sometimes be taxing work – often resulting in people lying
down – Sid Lee rolled out an exclusive Chrome extension app that flipped the screen 90 degrees right or left, depending on how the viewer was slumped over. Using the “Netflip” toggle button on the browser window, the viewer could readjust the screen’s orientation to suit their position.
Executive Creative Directors: Jeffrey Da Silva, Tom Koukodimos
Creative Directors: Kelsey Horne, Alexis Bronstorph
Associate Creative Director: Ryan Lawrence
Art Director: Ana Menchén, Haley Koehn
Copywriter: Ryan Lawrence
Designers: Ana Menchén, Haley Koehn
Managing Director - Digital Innovation/Partner: Matt Di Paola
Account Manager: Jeremiah Murlless
Account Coordinator: Eric Hong
Strategist: Deven Dionisi
Production Company: Sid Lee Studio
Head of Production: Ryan Bourret
Programmer: Dylan Scott
Editor: Nigel McGinn
Creative Directors: Kelsey Horne, Alexis Bronstorph
Associate Creative Director: Ryan Lawrence
Art Director: Ana Menchén, Haley Koehn
Copywriter: Ryan Lawrence
Designers: Ana Menchén, Haley Koehn
Managing Director - Digital Innovation/Partner: Matt Di Paola
Account Manager: Jeremiah Murlless
Account Coordinator: Eric Hong
Strategist: Deven Dionisi
Production Company: Sid Lee Studio
Head of Production: Ryan Bourret
Programmer: Dylan Scott
Editor: Nigel McGinn