2017 Winner

BC Children's Hospital Foundation

'Twas the Night Before Christmas

Camp Pacific

BronzePublic Service - Online Film Single

For its holiday campaign drive, the BC Children’s Hospital tapped a familiar poem, juxtaposing “’Twas the Night Before Christmas” with images from inside the hospital over the holiday season. The MRI became “visions of sugar plums,” IV bags were “stockings hung,” while the ambulance was a “sleigh that rushed out of sight.”

Executive Creative Director/Creative Director: Josh Fehr
Creative Directors/Art Directors/Copywriters: Addie Gillespie, Mia Thomsett
Art Director: Darcy Twarog
Account Supervisor: Kaya Wiggens
Planner: Catherine Piercy
Agency Producer/Broadcast Producer: Claire Khan
Production Company: OPC Productions
Director: Natalie Rae
Editor: Matthew Griffiths
Colourist: Claudio Sepulveda (Encore)
Audio: Wave Productions